互聯(lián)網(wǎng)時代,企業(yè)做電商有兩種途徑,一種是入駐平臺,另一種就是建設(shè)自己的獨立電商網(wǎng)站,大部分企業(yè)都會兩者同時進行。
In the Internet era, there are two ways for enterprises to do e-commerce. One is to enter the platform, and the other is to build their own independent e-commerce website. Most enterprises will do both at the same time.
信息展示更加立體全面通過互聯(lián)網(wǎng),企業(yè)電商網(wǎng)站的信息展示、塑造和形象宣傳可以通過文字、圖片、音頻、視頻等多維度進行現(xiàn)實與虛擬相結(jié)合的展示,使用戶對企業(yè)與其產(chǎn)品的了解更加立體和全面,用戶體驗更佳,有助于形成良好的口碑。
The information display is more three-dimensional and comprehensive. Through the Internet, the information display, brand building and image publicity of enterprise e-commerce websites can be combined with reality and virtual display through text, pictures, audio, video and other dimensions, so that users can have a more three-dimensional and comprehensive understanding of the enterprise and its products, better user experience and help to form a good reputation.
二、營銷推廣經(jīng)濟簡捷
2、 Economic simplicity of marketing promotion
企業(yè)做電商網(wǎng)站需要營銷推廣,互聯(lián)網(wǎng)營銷與傳統(tǒng)媒體相比,更加經(jīng)濟簡捷。傳統(tǒng)媒體廣告費用高昂,更適合于進行塑造;而網(wǎng)絡(luò)營銷主要是策略與定位把控的問題,實惠很多,費用與傳統(tǒng)媒體相比微乎其微,并且流量與用戶也更加精準,投資回報率高出許多

Enterprises need marketing promotion to make e-commerce websites. Compared with traditional media, Internet marketing is more economical and simple. Traditional media advertising costs are high, which is more suitable for brand building; Online marketing is mainly about the control of strategy and positioning. It has a lot of benefits. Compared with traditional media, the cost is very small, the traffic and users are more accurate, and the return on investment is much higher
三、管理高效便捷
3、 Efficient and convenient management
其可以運用信息化的數(shù)據(jù)庫管理,各類信息精準、清晰、無誤的保存,再也不會出現(xiàn)人工操作出現(xiàn)低級錯誤的情況,可以隨時查閱、核算、統(tǒng)計。
It can use information-based database management to save all kinds of information accurately, clearly and without error. There will be no low-level errors in manual operation. It can be consulted, calculated and counted at any time.
四、電商網(wǎng)站建設(shè)的客戶遍布世界各地
4、 Customers of e-commerce website construction are all over the world
倘若僅僅做線下市場你會發(fā)現(xiàn)太過于局限,而運營電商網(wǎng)站,互聯(lián)網(wǎng)可以為你帶來強大的流量,拓展企業(yè)電商的市場及用戶群體,將業(yè)務(wù)開展到乃至世界。
If you only do the offline market, you will find it too limited. Operating e-commerce websites and the Internet can bring you strong traffic, expand the market and user groups of enterprise e-commerce, and carry out business to the whole country and even the world.
五、電商網(wǎng)站更加穩(wěn)定、安全、可靠電商網(wǎng)站由公司專業(yè)開發(fā),系統(tǒng)相關(guān)的維護及運營工作都由他們負責,服務(wù)器對于信息的統(tǒng)計、歸檔都受一天24小時的全面監(jiān)控與管理,企業(yè)自身不必費時費力進行維護,因此非常穩(wěn)定、安全及可靠。
5、 The e-commerce website is more stable, safe and reliable. The e-commerce website is professionally developed by the company, and they are responsible for the maintenance and operation of the system. The statistics and archiving of information on the server are fully monitored and managed 24 hours a day. The enterprise itself does not need to spend time and effort on maintenance, so it is very stable, safe and reliable.